Are You a Half-Hearted Kamikaze Revisited?

Why Update

I find this trait so prevalent in small business today I see the need to write about it again with updates since I wrote about it in 2012. A lot has added to the causes of this disease that has infected small business owners.

A quick review of the term “Half-Hearted Kamikaze”

 It came from Tim Elmore a Christian Pastor and Speaker. I think it is relevant in today’s service business. First let’s look a definition of Kamikaze. As Tim Elmore puts it,” A Kamikaze is someone who (whether for good or evil) puts everything into one purpose.” Wikipedia defines the Kamikaze, literally: "God wind"; common translation: "Divine wind", where suicide attacks by military aviators from the Empire of Japan against Allied naval vessels in the closing stages of the Pacific campaign of World War II. These attacks were designed to destroy warships more effectively than was possible with conventional attacks. Numbers quoted vary, but at least 47 Allied vessels, from PT boats to escort carriers, were sunk by kamikaze attacks, and about 300 damaged. About 14% of kamikaze attacks managed to hit a ship.

The Business Definition

So what is a Half-Hearted Kamikaze? My definition as relating to business is a service business owner who talks the story of improvement, change, and full commitment but does not consistently strive to achieve the goal of an extremely successful business with time for the owner to enjoy life.

So why are so many service business owners half-hearted?

My observations of dozens and dozens of service businesses demonstrate several reasons.

1.             They may great technicians but they are not knowledgeable business owners.

2.              Another reason is the owner just does not have the drive to take the business to success but is satisfied with a paycheck equal or less than they could make as a technician for a successful company. Perhaps their spouse works and provides the additional income and benefits for the family.

3.             Often an owner enjoy technical side of the business so much they shy away from the hard decisions, the “books”, margins, waste, and the changes needed to more the business to the next level. Not necessarily larger but more profitable.

4.             A recent trend I am seeing is business owners dealing with technology. They either get so involved in technology that they forget about the fundamentals of operating a successful business or they fail to grasp the opportunities that newer technologies offer to improve the fundamentals of a business.

5.             Also a recent issue is the red tape and regulations imposed by the government that stifle success these include regulations that do not make sense for a small business, burdensome paperwork, poorly trained inspectors, codes that change often, codes that do work for existing structures, laws that vary city to city, and of course government involvement in employee benefits.

6.             The last one I’m going to mention is marketing. A business owner can no longer rely on a simple “Yellow Pages” display ad to generate business. With websites, social sites, third

party advertising, customer online reviews, mobile marketing, and dozens of other newer marketing places and technics, the business owner is lost so they often give up.

The Consequences

The owner probably has little or no retirement fund when he retires. He may take cash under the table thus compromising his integrity. His business may be supported by his vendors who provide credit too easily. He owes more than the business is worth. He may have stress related illnesses such as heart trouble, high blood pressure, diabetes or another health issue. He retires to a life much less than a business owner deserves, if he is able to retire. Perhaps he works at a big box store like Walmart or Home Depot instead of enjoying retirement, hobbies, and the grandkids.

So what’s the answer?

Either become fully engaged or work for someone who is and avoid the downside of being half-hearted. Today there are dozens of ways to beat the half-hearted disease. Contact me if you would like to discuss this more and move your business forward.

Don't be a Half-Hearted Kamikaze, make the decision today!

Link to original article here.

Dan has been in the service industry for nearly 50 years. He has operated a large plumbing, heating and air conditioning service company and for the past 12 years has helped small companies in the service business to grow and prosper. 

Contact him @ Dan@SayYesToSuccess.com

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13 Small Simple Actions to Change Your Company Culture

Being an owner or manager in a service business is fast paced, grinding, and can be total consuming

of all your faculties and inter-resources. This also holds true for your inside staff and your field Technicians. So here are 13 tips to improve the culture in your company by small things you as a manager or owner can do on a regular basis.

1.       Morning Greeting

As you walk in and some of your staff is already at the office, greet each one by name and with a positive greeting. I know you often come in with things on your mind, or lack of sleep, but this can give your staff a boost which can carry over to the customers they touch that day.

2.       Feed the Crew

Having a meeting? Stop at Mickey D’s or Dunkin Donuts and bring in something for them to eat. It doesn’t need to be exotic or expensive. They will feel you care about them. Be sure to recognize any food allergies or dietary issues and take care of those individuals also.

3.       Acknowledge

Acknowledge years of service with your company for each employee. You can do this on social media, send them a card, post it on the company bulletin board, have a cake with their name on it,  or even have something like a special hat or jacket for 1 year of service, 5 years of service, 10 years of service and so on.

4.       Celebrate

ALWAYS celebrate wins. When you reach a goal within the company such as meeting the monthly budget for sales and profit, reaching a specific number of Maintenance Agreements, excellent customer reviews, or a successful change within the company celebrate. This can be as simple as an announcement at a meeting or something more like lunch for everyone. Be sure to include everyone and show the benefit of the success to the employee.

5.       Orient

When a new employee comes into a company, they have a great sense of uneasiness. Introduce them to every employee you can. Let them know who to go to for payroll, uniforms, truck issues, in the warehouse and so on. When they agree to come on board, send them a letter welcoming them and their family to your family (company).

6.       Suggestion Box

Have a suggestion box where employees can express their ideas on improving the company. When a suggestion saves the company money or greatly improves customer service and revenue, acknowledge that suggestion and reward the employee. Incidentally, all suggestions must be answered by management within 1-2 weeks with an answer why or why not the suggestion will be implemented. If you don’t, the employees will stop giving suggestions.

7.       Ring the Bell

Have a bell and ring it when a replacement system is sold, a maintenance agreement is sold, or an add-on sale by a Technician. People like wins so celebrate wins. Casinos have bells, sirens, lights, and other devices to acknowledge wins.

8.       Post Results

Post goals and employee results to meet those goals. This could be sales, maintenance agreement sales, CSR sales, number of customer calls vs. closes and so on. This will increase sales just by posting and create some competition among employees. Also post a simple monthly company financial statement for all employees to view.

9.       Play Games

With the daily grind, employees get bored and their job becomes a heavy task each day. Have some games from time to time. Have everyone bring in a baby picture and post it. See if someone can guess whose picture each one is and have a small prize for the most correct guesses.  There are books with ideas for games that companies can play.

10.   Think Family

Each employee has a family outside of your business that is very important to them. Many employees are lost because of issues outside of work that deal with family. Look at your company policies and view them from an employee and family perspective. When you have a company activity, such as a Christmas party or picnic, think about making them family focused to include spouses, important others, and kids.

11.   Safety

Be sure to have a safety manual for the company and be a stickler for safety in the office, warehouse, and on the jobsites. Think of safety as an employee benefit that is reasonable to conduct and tells each employee that you care about them. If you bypass safety issues they feel you don’t care for their wellbeing and will not give their best to the company.

12.   Image

The image of your company is displayed every day by your trucks, employees and building. Employees don’t want to work for a company with dirty bathrooms, messy warehouses, poor uniforms, filthy office carpets, and so on. They want to work for the companies with the best images because it is a direct reflection on them. This is not an overnight or cheap change for some of you but if you make strides in the right direction without back-sliding, they will notice the change.

13.   Career

Most employees are looking for a career not just a job. For each employee, layout a career path they can achieve over a period of time. I would suggest over the next 5 years. There should be title changes as they advance, improved compensation, company provided training, and direction for them. They should have specific goals and skills to reach in order to move to the next level. They should be evaluated at least yearly but I would recommend semi-annually. Your employees are being enticed by other companies with opportunities. What are their opportunities at your company? Show them!

14.   Bonus Idea

A simple “Thank You” to an employee for doing a great job or going beyond the call of duty, goes a very long way!

Change Starts

Change starts at the top. These are “nice ideas” but if you don’t change and implement them or other cultural changes, your company will not change for the better. The culture will not improve and you will continue to struggle with many more employee issues and greater turnover.

Help

Need help with change? Give me a call or email me, I can help if you are ready for cultural change.

You can get more information at our website www.SayYesToSuccess.com 

Dan has been in the service industry for nearly 50 years. He has operated a large plumbing, heating and air conditioning service company and for the past 12 years has helped small companies in the service business to grow and prosper. Contact him at Dan@SayYesToSuccess.com

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Finding the Right Technicians

Finding Technicians

Last time I gave a list of ideas for finding that "right Technician". My definition of "the right Technician" is one who can consistently produce profit for the company with a minimum amount of drama. I mentioned several ways to do this and I would like to expand on one in this article.

The ability to find a profit producing Technician is difficult at best and probably impossible in your service area. The old ways of a newspaper ad for a Technician with 5 years of field experience in the service business are no longer productive. It's finally time you groom your own. This can be a long and arduous task and sometimes the results are poor. Here is a tip you can use to have greater success and cut the time for that new Technician to be a profit producer for the company.

Go to School

The tip is simple. Get involved! Yes, get involved with every college or trade school that has a program for young people to get into the trade. Be sure to include local high school programs. All of these schools are desperate for company owners and managers to advise on improving their programs so their graduates will be successful in find high paying jobs in your trades. This normally is a morning or afternoon each quarter so the time commitment is really minimal. By being involved, you will know the instructors and other staff. What does that do for you? That's simple. You can have access to the best students, those with the best attitude, skills and desire to improve themselves. With a basic instruction and knowledge of the trade, they are more prepared to start fast. They may be willing to intern at your business which will give you an even better picture of their attitude and skills. You may be able to hire them on a part-time basis if necessary to assist during busy seasons. This could be in the field or as support in your office or warehouse.

At Graduation

When they are ready to graduate, you will be able to cherry pick the graduates and as an added bonus train them in your culture and systems. This avoids that baggage problem you can have when you hire a Technician "with experience". Remember companies don't let go of profitable Technician without baggage. Those looking for a job often have issues that will cause trouble or divert your focus of serving the customer.

 

How to Start

Start with one school or college and give it a try. Meet with your management team and explain why you're doing this, the benefits, the challenges, and the overall reward. Put together a plan for this new Technician so you can measure the progress and make a quick decision if it is or isn't working with that individual. If necessary, fire him or her, wish them well, and move on to someone who has all the characteristics to quickly become a profitable Technician.

Stay Tuned

Stand tuned for the next article on some additional ideas to overcome some of the issues listed above.

Dan has been in the service industry for nearly 50 years. He has operated a large plumbing, heating and air conditioning service company and for the past 12 years has helped small companies in the service business to grow and prosper. Contact him at Dan@SayYesToSuccess.com

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Why can't I find young Technicians?

As I meet with clients I am hearing how hard it is to find young Technicians in plumbing, HVAC, or electrical service companies. Their advertising for new Technicians goes without much in the way of success. With unemployment high, especially for young adults, you would think there would be a significant number of applicants for entry level or helper type positions. It just does not seem to be. Let’s look at some of the reasons this is the case.

High School Counselors

Without a lot of exposure to the opportunities for highly skilled service technicians, the long-term career opportunities, and the monetary rewards, many counselors are not showing students the careers available with firms that provide service in our fields. Successful students are pushed toward four year (or more) college degrees and jobs that relate to those degrees. Students often end up with a degree, no job, and tens of thousands of dollars of debt in their early twenties. Those students with little motivation or poor grades are directed to a whole variety of various trades and jobs. With the complexities in our industry today, we need successful students with great educational backgrounds.

Those Leaving the Military

Many younger Americans join the military when they graduate from high school. They mature

and gain training in the military that could be applicable to our businesses. They learn how to use tools, computers, understand technical manuals, and many other skills. They leave the military with their
GI education benefits but we have few opportunities for them to use them in our service industry. Instead, they are actively recruited into other skilled labor industries such as aircraft maintenance, automobile repair, and computer repair. There are schools specifically setup and operating to train young veterans in these fields. These fields also have a lot of pizazz which we lack or we lack conveying it to veterans.

Drugs, Driving Records, and Records

My experience has been that a third to a half of those who apply for an entry level position cannot pass a pre-employment drug test.  Many young applicants have serious driving violations which are not acceptable to insurance companies. Since we work in customer’s homes or place of business and employees must be able to drive our vehicles, the legal liability is too great to for a business to take the risk and hire them. Lastly, some come in with criminal records. This can present business risk that most of us are unwilling to take on.

Weekends and Nights

Many young job candidates are not willing to do whatever it takes to continue in our field. They

want evening and weekends free for their own pursuits and not burdened with on call during these times. They will pursue jobs that don’t require interruption of their personal life.

Instant Gratification

Many young prospects are not willing to put in the years and the energy to gain the knowledge necessary to service the plumbing, heating, air conditioning, or electrical in  homes and businesses. They can conquer the skills needed to flip burgers in a few hours. They can learn to do a lot of less skilled jobs in a few days or weeks.

No in house training or career plan

Few contractors have developed any type of in house training program for the future of their business. They look for Technicians who already possess the technical and customer service skills necessary to meet customer needs. There is no career plan so a young prospect can see where they can advance and have a career not just an entry level job. All the young prospect can see is 20+ years doing exactly the same thing day in and day out. The old adage, "What's in it for me" still rings true in young people. 

Competition

We think of competition, we think of other businesses in our fields. Sure

they are some of your competitors for young workers but businesses outside of our field are much bigger competition. Young people with skills are being hired by school systems, maintenance companies, chain stores, building owners, manufacturing companies, and even unrelated services and products industries.

Stay Tuned

Stand tuned for the next article on some ideas to overcome some of the issues listed above.

Dan has been in the service industry for nearly 50 years. He has operated a large plumbing, heating and air conditioning service company and for the past 12 years has helped small companies in the service business to grow and prosper. Contact him at Dan@SayYesToSuccess.com

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Can Your Business Have Too Much Profit?

The service business is an interesting business. It has its ups and its downs. The downs are often related to weather in the HVAC service business. A cool summer or a warm winter can slow down the customer’s need for service and reduce the opportunities for system replacements since the systems aren’t taxed with mild weather. The plumbing, HVAC and electrical service businesses are usually affected by poor economic times. When customers are concerned about their income and expenses they tend to let maintenance and service go or look for cheaper (in their eyes) alternatives such as friends or a handyman.

What Contractors tend to do

Contractors tend to tighten up the purse strings when the economy is slow or the weather does not cooperate. They put off new trucks, computers, tools, and needed repairs on those items. After all, they need to meet payroll, satisfy suppliers and pay their taxes. I’ve been there and done that through several recessions and a number of poor weather seasons. That’s what a small business does to survive.

Many of my clients had very good years in 2013. Some even had record growth and record profits. In Michigan, the cold weather of December and January resulted in the phones ringing. At least two of my clients had record January sales and profits. What a way to start the year. But, what happens when a service business has a very good year or even a very good month?

High Five Times

Often the first reaction is of joy and high fives as it should be. Then suppliers and other vendors are paid so accounts with them are current, again as it should be. But here comes the concern I have that a profitable year or even a very profitable month causes owners to spend on computer upgrades, trucks, tools, give oversized wage increases, and buy stuff for owner use. They don’t do it at a reasonable pace but tend to forget about the need to have some reserves since another stretch of tough months may be ahead. Funds are spent with the thought that the next month or season will also be very profitable. They also forget about paying down on their line of credit since the bank may only require a payment of interest or minimal principle.

Ant or Grasshopper

The Ant and the Grasshopper, also known as The Grasshopper and the Ant (or Ants), is one of Aesop's Fables, providing a lesson about the virtues of hard work and planning for the future. Similarly as business owners, we should be storing up our abundance for the difficult times that inevitably will be coming. When we are prepared for slower business, we can pay our vendors on time often getting better pricing and terms. We can get materials without scrambling around to try and get them since our credit may be tarnished. We can be prepared to take on additional opportunities when business picks up. Financial reserves give a business a better chance for survival and a chance to grab opportunities when they present themselves.

The answer is NO a business cannot have too much profit but the profit must be used wisely.

Dan has been in the service industry for nearly 50 years. He has operated a large plumbing, heating and air conditioning service company and for the past 12 years has helped small companies in the service business to grow and prosper. Check us out at www.SayYesToSuccess.com.

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Did You Go or Grow in 2013

The Walking Dead

Are You this Committed?

First to Try Guy

Let me relay an experience I had a number of years ago and then a repeat of that experience 15 or so years later. I guess I didn’t learn from the old adage, “Fool me once shame on you, fool me twice shame on me.”

The New Rooftop Units

I was a sales engineer with a large HVAC equipment manufacturer right out of college. I was teamed up with a great mentor and partner. We had submitted bids to contractors who were bidding on a low rise office complex which would require multiple 20-30 ton rooftop units. Our old units were not very competitive since the curbs, plenums, dampers, and other accessories needed to be assembled and installed on the basic unit. Our competitors had fully assembled units which saved the contractor labor, making the installed price less than with our equipment. Well the powers to be at corporate saw the light. They redesigned our units so they would be fully assembled at the factory. We also had some features available in the units that engineers, owners and installing contractors would find of value. The installing contractor who got the job liked our bid and we were selected to provide the equipment with our redesigned units.

This was the largest order the factory had to date on these new units, so one of the engineers flew in to see the installation and be there for startup. As we were driving him from the airport to the jobsite, we passed another low rise office complex going up. Just the structural steel was in place but the roof curbs were set in place for the roofers to install the roofing material. The engineer commented,” Is that the way they support the roof curb and unit?” We discussed this for several minutes when my partner and I looked at each other in sheer astonishment. The engineer thought much more structural steel was used to support the rooftop unit. We knew we were in trouble! The type of fans used in these units caused a lot of vibration when installed with code approved structural steel which was much less than the engineer had thought would be used. We had a problem job! We did eventually solve the problem but the lesson was IT IS NOT ALWAYS A GOOD IDEA TO BE THE FIRST TO TRY GUY.

The New Furnaces

Leaking Chimney

I moved on after several years in that position to take over a family plumbing business. Years later, after adding HVAC to my plumbing business, our major equipment supplier held their annual dealer meeting and introduced the furnace of the future. It eliminated the flue damper, had a new heat exchanger, had a new circuit board to control the unit and could vent into a masonry chimney just as the less efficient units did. It increased the efficiency from the mid-sixty percent efficient to eighty percent efficient. Wow! We immediately began to market and sell the units. Obviously most every customer wanted a more efficient furnace in their home and we were ready to provide it. After installing dozens of these units, we started getting calls about water on the basement floors below the chimney cleanout. What was going on? We asked the factory engineering staff and they said it was condensate forming in the chimney. They asked if our chimneys had clay tile liners inside of the brick. Well of course they did since this had been code for many decades. What they didn’t know that most clay lined chimneys do not have a consistent air gap between the clay tile liner and the exterior brick so the chimneys were too cold to carry the moisture out of the chimney before condensing. What can be done? No one seemed to have an answer. By trial and error we found that installing an aluminum liner the problem went away.  After several years the flue piping began to rot out and had to be replaced with B vent. The aluminum liners rotted out and had to be changed. Several generations of circuit boards had to be replaced. Problem after problem gave us the privilege of satisfying many unhappy customers at our expense for issues that was not our fault. I recall one contractor who did not jump on board with the new and improved units for two plus years. He avoided many of the headaches we endured .The lesson was IT IS NOT ALWAYS A GOOD IDEA TO BE THE FIRST TO TRY GUY.

Although it can be exciting to have newest products, the newest truck designs, the newest software, it can be costly and create unhappy customers, employees, or owners. Tread cautiously when and if you decide to be the first to try guy!

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Did You Go or Grow in 2013

The Walking Dead

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Checkout our new website

Often owners and managers need assistance in using their time wisely to grow the business or improve the business. We can help. Contact us.

Dan has been in the service industry for nearly 50 years. He has operated a large plumbing, heating and air conditioning service company and for the past 12 years has helped small companies in the service business to grow and prosper. Contact him at Dan@SayYesToSuccess.comDan@SayYesToSuccess.com.

What's Your Excuse? I think I Know It!

Here are some excuses you may have heard, or perhaps you will soon.

•          I was stepping out of my trailer and I missed the step and landed on the ground injuring my back.
•         My waterbed busted and my room is flooded.
•         I spent my paycheck on lottery tickets, and I’m out of gas until payday.
•         My wife said she is going to conceive today, and I want to be there when it happens.
•         When I got up this morning I accidentally took two Ex-Lax in addition to my Prozac. I can’t get off the john, but I feel good about it.
•         My car ran out of gas on the way to work so I pushed it to a gas station, but I got a stomach hernia and I have to go to the doctor’s.

Thought you would like to see some of the excuses people use to get out of work. I think I know yours! For most all of us, that excuse is tomorrow. We use it all the time. I'll update the menu price book tomorrow. I'll get that quote out tomorrow. I'll talk with "Joe" about his poor performance tomorrow. I'll look at the company financials tomorrow. I'll return that extra material tomorrow. I'll check tech invoices tomorrow. I’ll do a budget tomorrow. I'll set company goals tomorrow. I'll get back to that unhappy customer tomorrow. I'll call that customer that owes us money tomorrow. Guess what.....tomorrow never comes. It is just our number one excuse to avoid doing the hard stuff.

We all have a mental list of the hard stuff we must do at some time or another. Start off slow and easy. Select one of those tough tasks and do it today. In fact do it as soon as you finish reading this blog! After you complete it, you'll be so glad that one of those tough things is now accomplished. Then while the joy of the moment is still there, ask your secretary, wife, girlfriend, or key employee to keep on you to accomplish at least one difficult task every day. You'll be surprised how quickly you get though the list. Yes, more things come up but our issue is often the mountain looks so very big. What you are doing is breaking it down to small hills or just bumps in the road. They are a lot easier to overcome than a big mountain of tough tasks.

Some people like to use a calendar and put those bumps on a certain day each week or month to accomplish. Example would be to check receivables every Tuesday morning and call customers in the afternoon that are behind. Often these tasks are best accomplished when you have fewer distractions so close you door and only be disturbed if the building is on fire.

Remember, a bump or even a hill is a lot easier to get over than a mountain!

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Did You Go or Grow in 2013

The Walking Dead

Are You this Committed?

Checkout our new website

Often owners and managers need assistance in using their time wisely to grow the business or improve the business. We can help. Contact us.

Dan has been in the service industry for nearly 50 years. He has operated a large plumbing, heating and air conditioning service company and for the past 12 years has helped small companies in the service business to grow and prosper. Contact him at Dan@SayYesToSuccess.com.

a

Did I go or grow in 2013?

As the year 2013 comes to an end and the New Year, 2014, starts perhaps it’s a good time to reflect back on the year and ask myself a few questions. This could go on for quite a few paragraphs so I’m going to limit it to one question. That question is, “Did I go or did I grow?” I saw this dichotomy in a daily Bible reading I do each morning. It applies to our spiritual life but it can also apply to our daily business activities.

Each and every day our businesses have challenges we must face and problems we must solve. We have a tax audit, a key employee quits, an angry customer threatens to sue, the checking account is a little thin, a Technician has an a fender bender or some other issue. We sometimes think it’s only our business or our industry that has challenges but every business both big and small must deal with the circumstances they are dealt. The question I ask myself and I’m asking you is “How do we really deal with those challenges and circumstances?”

Do I just go through the motions, through the challenge, through the circumstance and move on to the next challenge, the next circumstance, the next crisis? If I just go through them I probably am not any better off when the next one appears before me. This does not mean I don’t solve the issue, correct the problem or meet the challenge. What I am asking is “have I become a better owner, a better boss, a better service provider for my customer? Has the problem taught me anything other than becoming more of an angry cynic? Has the circumstance made me bitter? Has the challenge created health issues? Has the crisis affected my mental state?” When we just go through the problems our health, our mental state, and our attitudes are definitely changed for the worse.

On the other hand, when we grow through a crisis, a problem, a challenge, or an issue we look at it with a different frame of mind and attitude. We can ask ourselves, “What can I learn from this? What can I do differently to avoid this from happening that makes real sense?” Look at the crisis or problem after the immediate rush necessary to handle the emergency and find a constructive way to avoid a repeat or very similar happening from causing the frustration and stress. The answer could be a new policy, training, passing some responsibility down the chain, replacing a problem employee or a myriad of other solutions. But you are not going to find solutions unless you take the time and effort to correct the situation so the issue won’t pop-up again. Time and again I hear owners whining about a problem, an employee, a situation but they do nothing to eliminate the issue and formulate a plan to keep the issue from reoccurring. Learn. grow, and change to make things work better within the business.

So make a New Year’s resolution to GROW not go and your life will be a lot less stressful and your business a place to feel good about!

Dan has been in the service industry for nearly 50 years. He has operated a large plumbing, heating and air conditioning service company and for the past 12 years has helped small companies in the service business to grow and prosper. Contact him at Dan@SayYesToSuccess.com.

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