Tuesday, March 6, 2012
water and the "Delta" snacks. Those consist of peanuts, pretzels or
some small cookies. It's a small thing but it shows some concern for passengers
who have flight delays or cancelations. I'm not happy with a flight delay but
the bottle of water helped ease the anxiety of the moment. I was up a 5:15 this
morning and arriving at about 1 AM the next day does not make it easy to have
the best of attitudes. As I am sitting and waiting, it brings to mind little things
we can do to relieve some of the anxiety our customers have.
When our Techs go to a customer's home it is like we are invading their castle. The moat
is filled and the bridge is drawn. The defenses are in place. The troops are at
the walls with their bows drawn and the cannons readied. We are not best buds.
But could this change if we came with a peace offering? What if we brought the
newspaper or a packet of flower seeds or some other small thing? Would we be
looked on differently? Would the draw bridge be lowered, the arrows be returned
to the quivers, and the cannons put on standby? Often it's the "little
After the call is completed do we call and thank the customer? Do we send them a token of
our appreciation? It could be a couple of movie tickets, or an air conditioning
cover, or an extra filter. There are hundreds of ideas that could be used. The
cost can be related to the size of the service call or installation. Even something as simple as a couple of garden hose washers or a universal aerator would work. It's the "little
Your employees are also customers. What "little thing" have you done for
them? When they do an exception job do you ward them with a thank you and a
token of your gratitude? A couple of movie tickets or a gift certificate to a
restaurant can do wonders to keep up the moral of your people. Be sure to
remember the office people as well as the field people.
Dan has been in the service industry for nearly 50 years.
He has operated a large plumbing, heating and air conditioning service company
and for the past 11 years has helped small companies in the service business to
grow and prosper. Contact him @ Dan@SayYesToSuccess.com.