The Walking Dead

The Walking Dead is one of the most popular programs on television. This fall the fourth season will begin. It is on Facebook, there are apps, there are games and I expect there will be a series of movies in 3-D. The idea came from the comic books which began back in 2003. After an apocalyptic event, humans fight “walkers” similar to zombies.

My question for you is “Are you one of the humans or one of the ‘Walking Dead’”? Now you’re asking what I mean by this question.  I’m asking how engaged you are in your business. Let’s do a little self-analysis.

First pull up a 5 day hour by hour calendar on your computer. One with at least hour slots on it. It might be best to print it unless you are on your computer all day long. Start by tagging each of the calendar’s days with a number from 1 to 5. I have put one together for you that you can access on our website (Go to www.SayYesToSuccess.com, click on the Free Stuff button and Download the pdf form). You are going to write in the calendar hour by hour what you are doing. I know this isn’t easy but you can do it. If you get an hour or two behind you can think back and put into the calendar. You must have some disciple to do this and be of the right mindset. You must be ready to change your business and your life.

As the days progress you start to gather a picture of what you do all day long. As a business owner or manager, there are an endless variety of tasks you must perform. You’re the coach, the CEO, the CFO, the CSR, the Buyer, the Technician, the Service Manager, the HR department, the delivery driver, the estimator, the collections department, the referee, the trainer, the tool crib man, the vehicle maintenance department, and on and on. There are a never ending list of tasks you can handle and a myriad of problems and issues for you to solve. After the 5 days you will have a reasonable idea of where your time has gone.

Now comes the interesting and difficult part. I want you to take an hour alone with your office door closed, computer screen off, cellphone turned off and a mindset that you want to improve your business. If the office doesn’t work, try a quiet coffee shop in your area such as a Panera to analyze your input to the business. Perhaps you need to do this early in the morning or on a weekend so you won’t be distracted by your people needing you during this hour. I can assure you that your business will not fail because you have been out of touch for an hour.

Look at the various tasks and honestly ask yourself, “Could someone else in our company do this instead of me? Could I hire someone for a lot less payroll expense to do these tasks? Could I sub these out to someone else?” Then ask you, “Have I put in a real effort during this week or have I just slacked off?” And finally ask yourself, ”What did I do to make changes within the business that will make the business more profitable this week?” These last two questions are the real telling ones.

If you haven’t put the time into your business or the true effort, you are one of the “Walking Dead” as far as your business is concerned.

If you have done little or nothing to make changes to improve your business then you have not been the spark to make things happen. You are one of the “Walking Dead”. These could be checking you invoices, flat rate books, and financials for price changes. It could be developing or editing the employee manual. It could be building a budget. It could be looking at new income producing options for your business. It could be training your Technicians to have better customer service skills. It could be improving your marketing. The list is endless and different for every owner and business. But, you must do it to survive in today marketplace.

Check out these posts:

Are you Committed?

Are You a Half-Hearted Kamikaze?

Check out our new website

Often owners and managers need assistance in using their time wisely to grow the business or improve the business. We can help. Contact us.

Dan has been in the service industry for nearly 50 years. He has operated a large plumbing, heating and air conditioning service company and for the past 12 years has helped small companies in the service business to grow and prosper. Contact him at Dan@SayYesToSuccess.com.

Are You An Addict?

Just a few days ago we celebrated the 40th anniversary of the cellphone. It has revolutionized communications in just 4 decades. The Internet, texting, email and other new modes of communication own their birth and explosive growth to the cellphone. Dr. Martin Cooper, the inventor of the cellphone conceived the idea after seeing a military walkie-talkie. You probably remember "the brick".

The cellphone is so common that there are nearly 6 billion worldwide and by next year there will be more cellphone subscribers than the population of the world! Little by little landlines are disappearing as people no longer view them as needed. Have you seen a pay phone lately? But there are also several downsides to cellphones.

Bills for cellphones can easily exceed $100 a month and for many $200 a month for an individual or a family. A business may spend $1,000 or more per month. At one time we complained about a home telephone bill of $25.00 a month or a commercial telephone bill of a couple of hundred dollars. It's an expense of the instant communication society that did not exist in the past. There is also the cost of the cellphone itself partial paid upfront and in the monthly charge. There are charges for internet access, insurance, text messaging, and other add–on services.

Dr Martin Cooper with first cellphone

Instant communication devices have caused your Technicians to have created a dependence on you! They don’t need to think for themselves of solve problems on their own. Why should they take any responsibility if they can call you and let you make the decision or solve their problem? You have become an enabler for them.

We have all heard about the dangers in using the phone while driving. Then there is texting while driving. And for some surfing the internet on the cellphone while driving is happening. Recently a helicopter pilot crashed and died along with the others on the helicopter because the pilot was preoccupied with texting while flying.

Yesterday I was shopping at Lowe’s for some brackets to hang in our utility room and passed four different employees all talking on their cellphones as they were being paid by Lowes. Perhaps, some were on calls from customers or associates but I doubt that. How many lost hours does your company have from your employees spending countless hours on their cellphones talking, texting, or surfing the internet? Must of the touted efficiency gains of cellphones have been lost to misuse by employees.

Now on to my major point of the article, have you become a slave to that handful of plastic, chips, and buttons? A year or so ago, I had a business owner in my NATE review classes and then take the NATE test. All through the review classes he was a wreck because he couldn’t be constantly watching the screen of his phone. He barely made it through the test without his phone. He was an addict to the instant communication age. He actually had the shakes after the test as I checked his paperwork for submission to NATE. I see people constantly checking for texts, calls or the internet in restaurants, stores, malls, walking, and every other activity. I’m not talking an occasional check but every 2 or 3 minutes. Some of my family members can’t sit and eat a meal without checking their phones. It has become an addiction for many. This new addiction will cause us to hear about CA (Cellphone Anonymous). "My name is Dan and I'm a cellphone addict. It's been 1 hour since I last used my cellphone." There are very few calls or texts that are so critical that they must be responded to within seconds.

Cellphone Anonymous?

So what to do? Review you cellphone bills for ways to save costs. When your Techs call you to solve their problems, ask them how they would solve it. When they answer, hang up. Have a company cellphone use policy in place and active. You can be an example to your employees by not being connected 24/7 for every call. If there is an emergency, I guarantee you that you will hear about it quickly. Decide to turn your phone off after hours. Get a life! The world will not end! You won’t miss the blah-blah of most calls and texts!

Dan has been in the service industry for nearly 50 years. He has operated a large plumbing, heating and air conditioning service company and for the past 13 years has helped small companies in the service business to
grow and prosper. Contact him at Dan@SayYesToSuccess.com.

Spring Training

This last week our Grandsons were off for spring break, they live in the Orlando area. In order to give our Daughter a break from the boys, I took them to a Spring Training game. I didn’t want to travel all the way to Lakeland to see “My” Tigers so we went to Kissimmee to see the Houston Astros play the Florida Marlins. They had a special for 2 tickets, two hot dogs and two soft drinks for $28.00. The weather was great and the seats were pretty good. The boys brought their mitts just in case a ball came close. As we watched the game it hit me over the head like a rock! Most HVAC, plumbing, and electrical service companies are perpetually in Spring Training mode.

So you ask what do you mean, Dan? Let me recap a couple of events at the game. To start the game, a young lady sang the National Anthem. She was unaccompanied but should have been. One of the Astro’s star players did not hustle from 1^st and was thrown out at home plate on an extra bases hit to center field. The Astro’s center fielder and left fielder did not coordinate a call for a fly ball and it was dropped for a hit and a run for Miami. A Houston runner was picked off second base because he was not as alert as he should have been. A lot of minor league players were in the game and the regulars did not play up to regular season caliber. I see the same thing in many service businesses but it’s year around! Let me put it into the genre of your service business.

Just as the lady that sang the National Anthem, you have not provided accompaniment for your office staff. They have poor equipment to work on, need more training and practice; they were put into their positions without being evaluated for the quality of their performance. They are there as the lead-in the start of the game of providing world class service to your customers.

Just as the star player did not hustle and score a run for the home team, your star players are not hustling around the bases. They are not completing all six steps of a service call and even worse, they are not providing the customer with options for upgrades and add-ons.

Just as the two outfielders did not call for the ball, your team is not making the calls that will provide the customer with the best possible service. Wrong Tech to the wrong job, poor routing, lack of communication of key information between the office and the field just to name a few of the call for the ball errors in your service company.

Just as the runner was picked off because he was inattentive, you and your team members are letting others pick off your customers because you have been inattentive. In fact you are so inattentive your customers don’t remember the company that serviced them and they don’t have an easy way to find you. You haven’t kept in touch with them, you don’t have regular newsletters for them, no postcards, no stickers on equipment, no outbound calls to them, no referral program. Perhaps you online presence is so weak, they can’t find you on the internet either.

As the team owner, general manager, and coach, it’s your responsibility to get your team into regular season mode each and every day. You need to get out of spring training mode and get your head into regular season play. Time to move forward to prepare for each day as at least a regular big league season game if not a game seven of the World Series.

Dan has been involved in the service business for over 50 years operating a successful plumbing heating and air conditioning business and consulting service businesses. He can be contacted at Dan@SayYesToSuccess.com.

Gomo Part 1

With the extremes of weather over the last few months, many of you are excited about all the incoming calls and keeping your Techs so very busy that they received large checks with oodles of overtime. The money is rolling in and you are so excited. You can pay down those “nasty” creditors, your suppliers, your advertising bills, your telephone bill and maybe even yourself. Oh what a rush we get from the business of extreme weather. Why it’s almost as good as that rush you got last fall and early winter when the phones were ringing as your customers wanted that new system in before the end of the year to get that tax credit and utility rebates.

But let’s take another look at the nine months or so. You finished the year with great sales because of the federal tax credits and utility rebates. Then came January and February with huge invoices from suppliers and once again you are in the 60-90 day overdue to most of them. The calls are coming in from creditors and you are giving excuses. Certainly some may be legit, but you are just putting them off to get some breathing room. Then came the weather. Heavy rains, scorching temperatures, oh were they ever manna from heaven. Guess what, come August and September you will be right back into the 60-90 days behind on your bills, not paying yourself, and in the dumps again.

Do you remember one of the definitions of insanity? Doing the same thing over and over the same way and expecting different results. A while back, I had read an article which called this type of behavior, “Gomo”, or going thru the motions. Sorry I cannot recall the author. I should have saved the article along with the hundreds I already have. I thought I might find the article on the web but the search came up with 526,000 results. Too much information, although the first page of results came up with the Urban dictionary definition of GOMO as “A homosexual who is also geeky, or into geeky things.” This was not what I want to rant about today. Then there was the use of GOMO by Susan B. Wilson on Execstratagies.com of “Get Over it; Move On!” Once again not exactly what I was looking for as an accurate definition of the point I want to make.

The frustration I have with owners in our industries is the fact that many, many of them are just going through the motions of being a business owner. They are just doing the easy day to day stuff and not making the plans and decisions to change their businesses into the high income potential that most all of them have the capability of becoming. Quit the Gomo mentality and move your business forward. Learn how to be a true business owner and not just a supervisor of day to day activities.

The picture is William Hogarth's A Rake's Progress depicting Inmates at Bedlam Asylum